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It should come as no surprise that many of the best advertising ideas are not ads in the digital and social media age. Take TNT’s new dramatic entrance into the Belgium market. If you have ever been to Belgium, you would know it is one of the safest and most peaceful countries …
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You may have seen mention here of Google’s Project Re: Brief, where ad legends and global brands are partnering to re-imagine iconic ad campaigns. Now here’s the flip side of that. Squirrel-Monkey.com has come up with a series of videos that show how some of today’s most popular websites would look if they …
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Germophobes beware: what you are about to read may cause a serious freak-out. There is now such thing as a ‘lickable’ elevator. Still with us? An elevator (or since this takes place in the U.K., a lift) adorned with 1,325 McVittie’s Jaffa Cakes (sponge cakes with an orange filling and crispy chocolate …
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One of the joys of surfing through Kickstarter is to see some simple solutions for nagging problems not everyone knew they had. These simple solutions often yield simple and elegant design. Witness the work of Nonlinear Studio, a small design house that has been using the group-funding site launch its …
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We never got the flying cars and jetpacks we were promised. But Dick Tracy’s two-way wrist radio is becoming a reality. Sony’s SmartWatch, first shown at January’s CES, has hit the market. It’s yet another wrist-mounted gadget that complements your smartphone. In Sony’s case, the SmartWatch is a second-screen for a Bluetooth-enabled Android …
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Correction fluid Tipp-Ex’s interactive YouTube campaign featuring a goofy hunter and a goofier bear (okay, guy in a bear suit) was a viral sensation a couple of years back. Now they’re back in time-traveling sequel developed by Buzzman, Les Télécréateurs and Les 84. The new campaign takes place on Bear’s birthday…but you get to choose …
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People have been doing ASCII illustrations ever since they figured out how to make a smiley face or a rose. But Smart car’s Argentine group and BBDO have taken this to a whole new level by turning its Twitter feed into a stop-action flip book. Made up of more than 450 tweets, the animation shows …
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During times of recession, pop culture brands always flourish. It’s not only because consumers are cutting back on vacations and no longer buying homes and automobiles. It’s because pop culture is probably the single most powerful force in consumer behavior and consumption today. It’s one of the key reasons why Apple …
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The 2012 Stanley Cup Playoffs are upon us and millions of hockey fans will be inundated with hockey-related commercials—both good and bad. If history serves as any indication, the best work will come from the big breweries such as Molson in Canada and Budweiser in the U.S. as well as a few image-driven brands such …
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