Follow @fuel_the_future
This author hasn't posted anything yet
Scott Monty
Scott Monty
Head of Social Media
Ford Motor Company
He has been called "an unstoppable force of nature," "the best corporate social media lead on the planet," and, Alan Mulally, the CEO of Ford Motor Company, called him "a visionary." But perhaps the best way to think of Scott Monty is as a "Renaissance Man."
Scott Monty, head of social media for the Ford Motor Company, is a marketing and communications professional focused on the digital industry. His career has spanned a wide variety of industries such as healthcare, pharma, biotech, travel, automotive, tech, and communications, from start-ups to Fortune 500 companies.
Heading the social media function and holding the title Global Digital & Multimedia Communications Manager, Monty is a strategic advisor on all social media activities across the company, from blogger relations to marketing support, customer service to internal communications and more, as social media is being integrated into many facets of Ford business.
Prior to joining Ford, Monty served as Consigliere for crayon, a strategic marketing firm, and with PJA Advertising + Marketing, a boutique BtoB agency specializing in health sciences & high tech.
In addition to his consulting and agency background, Monty is an active blogger and podcaster. He writes about the intersection of advertising, marketing and PR at The Social Media Marketing Blog (Montymonty.com) and also writes The Baker Street Blog, a literary undertaking.
Oh, and one last little-known fact: Monty coined the Oxford Dictionary of English-accepted term "tweetup.